Survey Reveals More Than 60% of Consumers Lose Their Signal on The Go

Survey Reveals More Than 60% of Consumers Lose Their Signal on The Go

on September 14, 2009  

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Today’s consumers expect improved cell phone service at home and on the go. The zBoost Car Survey commissioned by Wi-Ex and conducted by Harris Interactive, found that the majority of consumers face cell phone signal challenges on the go.

  1. 65 percent of consumers who use their cell phone in their car have missed and/or dropped calls due to poor signal in their cars
  2. 85 percent of consumers have done something while using their cell phone in a cell phone signal deadzone to try and keep and/or improve their signal.
  3. 69 percent of consumers who have experienced a cell phone signal deadzone in their cars have hung up the phone
  4. 21 percent have driven to another area where they had a cell phone signal.
  5. 55 percent of consumers who use their cell phone in their car use it for emergency situations
  6. 73 percent of consumers who use their cell phone in their car in emergency situations have used it to call for help
  7. 63 percent of those who use their cell phone in their car in emergency situations have called for help when they experienced car trouble
  8. 48 percent of consumers who use their cell phones in their cars in emergency situations have called to report an accident

The zBoost YX230 Car Unit captures the signal outside of your car and amplifies it on the inside to create a better signal. The dual band unit works with both 1900MHz and 800 MHz phones and extends a Wi-Ex Cell Zone with no physical connection to the phone. It supports voice calls or data services and works with all phones and carriers except Nextel. The unit extends the cell phone range up to 10 times the signal strength with no wires connected to the cell phone. This allows miles and miles of uninterrupted voice and data transmission. Other benefits include extending the battery life, reducing or eliminating dropped calls and increasing wireless applications such as instant messaging, 3G high-speed data, picture mail and more. The car unit is easy to install and the package includes everything a consumer needs to improve their cell phone signal on the go. The product consists of a bi-directional amplifier unit housed in a sturdy, lightweight ABS plastic enclosure that can be located under the seat or in the front console. The amplifier connects to the vehicle’s 12V power through a supplied Cigarette Lighter Adapter (CLA).

This study was conducted online within the United States on behalf of Wi-Ex between December 19 and December 21, 2007 among 2,270 U.S. adults ages 18+, of whom 1,746 own a car and a cell phone. The data have been weighted to reflect the composition of the U.S. adult population.

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